Graham crackers are a childhood staple, but most conventional versions are surprisingly processed. Annie's Bunny Grahams offer an organic alternative that kids actually prefer (the bunny shapes help). Let me break down whether they deserve a spot in your pantry.
The Organic Upgrade
Annie's is owned by General Mills but operates as their organic brand. The Bunny Grahams carry USDA Organic certification and Non-GMO Project Verified status. This matters because conventional graham crackers often contain:
- Partially hydrogenated oils (trans fats)
- High fructose corn syrup
- Artificial flavors
- BHT or other synthetic preservatives
Annie's ingredient list for Honey Bunny Grahams reads: Organic Wheat Flour, Organic Sugar, Organic Expeller-Pressed Sunflower Oil, Organic Honey, Organic Molasses, Baking Soda, Sea Salt, Soy Lecithin, Natural Flavor.
No HFCS, no artificial colors, no synthetic preservatives. The "natural flavor" inclusion isn't ideal - I prefer products without it - but it's derived from food sources, not synthetic compounds.
Understanding the Sugar Content
At 8g sugar per serving (30g), Annie's Bunny Grahams are moderate - not exceptional. This is similar to conventional graham crackers. The sugar comes from organic cane sugar, honey, and molasses rather than HFCS, which is a meaningful distinction in terms of processing if not total sugar content.
For comparison:
- Once Upon a Farm: 3g (exceptional)
- MadeGood: 5g (good)
- Larabar Kid: 6g (good)
- Annie's Bunny Grahams: 8g (moderate)
- Quaker Chewy: 7g (moderate, but from corn syrup)
If sugar minimization is your top priority, fruit-based options win. Annie's is positioned as a better graham cracker, not a low-sugar snack.
The Whole Grain Claim
Annie's lists organic wheat flour first, with whole grain wheat flour as the second ingredient. The "Made with Whole Grain" claim on packaging can be misleading - this isn't 100% whole grain. It's a blend of refined and whole grain flour, which is standard for graham crackers but worth noting.
You're getting some whole grain benefit, but don't expect the fiber content of truly whole grain products. Fiber is 1g per serving - minimal.
Kid Appeal Factor
This is where Annie's excels. The bunny shapes are genuinely adorable and kids love them. The familiar graham cracker taste - lightly sweet, slightly honey-flavored - appeals to virtually every child I've seen try them.
Flavor varieties include:
- Honey: The classic, best-selling option
- Chocolate Chip: Honey graham with mini chocolate chips
- Cinnamon: Lightly spiced version
- Birthday Cake: Sweeter with sprinkles (highest sugar at 9g)
- Chocolate: Cocoa-flavored graham
Honey and Chocolate Chip are the most popular. Birthday Cake is fine for actual birthday parties but too sweet for everyday snacking in my opinion.
Allergen Information
Annie's Bunny Grahams contain wheat (gluten) and soy. They're made in a facility that also processes milk, eggs, and tree nuts. This means they're not suitable for celiac or gluten-free diets, and cross-contamination is possible for severe allergies.
For nut-free schools, these generally pass muster - they don't contain nuts, though the "may contain" warning exists.
Practical Performance
I've been buying these for years. Real-world observations:
Portioning: Each serving is about 24 bunnies. That's a reasonable snack portion - enough to feel satisfying without being excessive.
Durability: These travel well in lunchboxes without getting crushed (better than regular graham squares). The snack-size pouches are convenient for grab-and-go.
Shelf life: Long shelf-stable life. The Costco box lasts our family about a month.
Versatility: Work as straight snacks, with nut butter, with yogurt dipping, or crushed as pie crust base.
Value Proposition
At $4.49 for a 7.5oz box (~$0.60/oz), Annie's is moderately priced for organic crackers:
- Annie's Bunny Grahams: ~$0.60/oz
- Conventional Teddy Grahams: ~$0.35/oz
- Back to Nature Graham Sticks: ~$0.55/oz
You're paying a 70% premium over conventional options for organic certification and cleaner ingredients. The Costco 24-pack offers better unit pricing if you have the storage.
What Annie's Does Right vs. What Could Be Better
Does Right:
- Organic certification actually verified
- No artificial colors or preservatives
- No high fructose corn syrup
- Kid-appealing shapes and flavors
- Widely available at mainstream retailers
Could Be Better:
- 8g sugar is moderate, not low
- "Natural flavor" inclusion isn't necessary
- Not 100% whole grain despite marketing emphasis
- General Mills ownership raises questions about ingredient sourcing standards long-term
Comparison to Alternatives
Teddy Grahams (Nabisco): Cheaper but contains corn syrup, artificial flavors. Annie's wins on ingredients.
Back to Nature Graham Crackers: Similar ingredient quality, different shape. Annie's wins on kid appeal.
Simple Mills Almond Flour Crackers: Grain-free, cleaner ingredients, but different texture and taste. Different product category really.
Who Should Buy This
- Families wanting organic graham crackers specifically
- Parents upgrading from conventional Teddy Grahams or Nabisco options
- Those seeking a familiar, crowd-pleasing snack without artificial ingredients
- Costco members who can buy the bulk box economically
Who Might Look Elsewhere
- Families strictly minimizing sugar (try fruit-based options instead)
- Those avoiding gluten or wheat
- Parents seeking maximum ingredient purity (try Larabar Kid or Once Upon a Farm)
The Verdict
Annie's Organic Bunny Grahams represent a meaningful upgrade from conventional graham crackers: organic, no artificial ingredients, no HFCS. But they're still graham crackers with 8g sugar per serving. Think of them as the best option in the cracker category, not a health food. For families who want organic crackers their kids will actually eat, Annie's delivers.




